DermaMe – Privacy Policy
DERMAME – PRIVACY POLICY
Effective as of March 19, 2026
DermaMe ("DermaMe", "Company", "we", "us", "our") respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, store, share, and protect your personal data when you use www.dermame.online (the "Platform").
By using the Platform, you acknowledge that you have read this Privacy Policy.
For privacy-related questions or requests, contact: dominic@dermame.online
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1. WHO WE ARE
DermaMe operates an online platform that provides:
• an AI-based skin assessment tool, and
• access to optional third-party dermatology services.
For the purposes described in this Privacy Policy, DermaMe is the controller of your personal data, except where a third-party provider independently determines the purposes and means of processing.
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2. WHAT PERSONAL DATA MEANS
"Personal data" means any information that identifies you directly or indirectly.
Depending on how you use the Platform, this may include:
• name,
• email address,
• phone number,
• age or age range,
• account information,
• questionnaire responses,
• uploaded images,
• device and technical data,
• usage data,
• communications with us.
Some of this data may include sensitive personal data relating to skin condition and appearance.
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3. WHO MAY USE THE PLATFORM
The Platform is intended for:
• users aged 18 or older, or
• parents or legal guardians acting on behalf of a minor.
We do not knowingly contract directly with minors.
Where a parent or legal guardian uses the Platform for a minor, the parent or legal guardian is responsible for ensuring that they have appropriate authority and consent.
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4. WHAT DATA WE COLLECT
We may collect the following categories of data:
4.1 Data you provide directly
This may include:
• name,
• email address,
• phone number,
• login details,
• age or age range,
• questionnaire answers,
• uploaded photos or images,
• messages sent to us,
• consent preferences,
• parent/guardian confirmation where relevant.
4.2 Data relating to a minor
Where the Platform is used for a minor through a parent or legal guardian, we may collect:
• the minor's first name or identifier,
• age or age range,
• skin-related questionnaire responses,
• uploaded images,
• parent/guardian contact and consent details.
4.3 Technical and usage data
When you use the Platform, we may automatically collect:
• IP address,
• browser type,
• device type,
• operating system,
• pages viewed,
• session data,
• date and time of access,
• referral source,
• basic cookie and analytics data.
4.4 Communications data
If you contact us, we may collect:
• your contact details,
• the contents of your message,
• any attachments,
• records of support exchanges.
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5. HOW WE COLLECT YOUR DATA
We collect personal data:
• directly from you when you fill in forms, upload images, create an account, contact us, or give consent,
• from parents or legal guardians acting on behalf of minors,
• automatically through cookies and similar technologies,
• from third-party service providers that help us operate the Platform,
• from third-party providers where you choose to connect with them through the Platform.
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6. WHY WE USE YOUR DATA
We use your personal data for the following purposes:
6.1 To provide the Platform
We use data to:
• create and manage accounts,
• process skin assessment requests,
• operate the Platform,
• display results,
• provide customer support,
• maintain Platform functionality.
6.2 To process uploaded images and questionnaire responses
We use uploaded content and questionnaire responses to:
• generate the requested AI-based skin assessment,
• improve system performance,
• maintain service quality,
• investigate technical or security issues.
6.3 To improve and develop our systems
We may use submitted data, including images and questionnaire responses, to:
• test and improve existing features,
• develop new features,
• improve accuracy, reliability, and performance,
• train, validate, and refine AI and related systems,
• conduct internal research and analytics.
6.4 To manage minors' use through parents or guardians
Where the Platform is used on behalf of a minor, we use data to:
• verify and record parental or guardian authorization,
• manage the child profile,
• apply additional safeguards where feasible.
6.5 To communicate with you
We use your data to:
• send service messages,
• respond to inquiries,
• send consent-related notices,
• notify you about changes to the Platform, Terms, or Privacy Policy.
6.6 To ensure security and prevent misuse
We may use personal data to:
• detect fraud,
• investigate misuse,
• secure the Platform,
• enforce our Terms,
• identify unauthorized use by minors or others.
6.7 To comply with legal obligations
We may process personal data where necessary to:
• comply with applicable laws,
• respond to lawful requests,
• protect our rights,
• resolve disputes.
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7. LEGAL BASES FOR PROCESSING
Depending on the circumstances, we process your personal data on one or more of the following bases:
7.1 Consent
We rely on consent where appropriate, including for:
• processing uploaded images and questionnaire responses,
• processing sensitive personal data relating to skin condition and appearance,
• processing minors' data through parent or guardian authorization,
• using data for AI development and training as described in this Privacy Policy,
• optional cookies where applicable.
7.2 Performance of a contract
We process personal data where necessary to provide the services you request, such as:
• account creation,
• operation of the Platform,
• support services,
• facilitating access to optional third-party services.
7.3 Legitimate interests
We may process data where necessary for our legitimate interests, including:
• securing and improving the Platform,
• preventing fraud and misuse,
• performing analytics,
• developing and improving systems,
• maintaining service quality.
Where required by law, we will not rely on legitimate interests for sensitive personal data where consent is required.
7.4 Legal obligations
We may process personal data to comply with applicable law or lawful requests.
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8. SENSITIVE DATA
Images and questionnaire responses may include sensitive personal data relating to skin condition and appearance.
We process this type of data only where permitted by applicable law and, where required, on the basis of:
• your explicit consent, or
• parental or guardian consent where a minor is involved.
You should avoid uploading:
• unnecessary identifying features,
• unnecessary personal information,
• images of third parties unless you are authorized to share them.
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9. AI TRAINING AND DEVELOPMENT
Because DermaMe includes AI-based features, we may use submitted data, including images and questionnaire responses, for:
• AI model improvement,
• training and validation,
• quality control,
• internal research and development,
• analytics and product improvement.
Where reasonably possible, we apply measures such as:
• minimization,
• pseudonymization,
• anonymization.
However, anonymization may not always be technically possible in full before all internal processing steps.
If you do not want your data to be used for AI training and development, you may contact us at dominic@dermame.online to request opt-out, subject to legal and operational limits.
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10. MINORS' PRIVACY
We do not knowingly allow minors to use the Platform independently.
A minor may only be submitted through a parent or legal guardian acting on the minor's behalf.
If a parent or legal guardian uses the Platform for a minor, they confirm that:
• they have authority to act for the minor,
• they consent to the collection and processing of the minor's data,
• they consent to the upload and use of images,
• they understand the purposes described in this Privacy Policy.
If we become aware that a minor has used the Platform independently in violation of our rules, we may suspend the account, restrict access, or delete related data where appropriate.
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11. COOKIES AND SIMILAR TECHNOLOGIES
We may use cookies and similar technologies to:
• operate the Platform,
• remember preferences,
• analyze traffic and usage,
• improve performance,
• enhance security.
Some cookies may be necessary for the Platform to function. Others may be optional depending on applicable law.
You can control cookies through your browser settings. Disabling cookies may affect the functionality of the Platform.
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12. AUTOMATED PROCESSING
The Platform may use automated processing, including AI-based analysis, to generate informational skin assessment outputs.
These outputs:
• are generated automatically,
• may influence what is displayed to you in the Platform,
• are informational only.
The Platform is not intended to provide a medical diagnosis or treatment recommendation.
We may also use automated tools for fraud detection, abuse prevention, and security monitoring.
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13. WHO WE SHARE YOUR DATA WITH
We may share personal data only where necessary and appropriate with:
13.1 Service providers
Trusted providers who help us operate the Platform, such as:
• hosting providers,
• analytics providers,
• IT support providers,
• customer support tools,
• communications providers,
• security providers.
13.2 Third-party professionals or providers
If you choose to engage with optional third-party dermatology services through the Platform, your data may be shared with the relevant third-party provider as necessary to facilitate that service.
Those third parties may act as independent controllers for their own processing.
13.3 Legal and regulatory recipients
We may disclose data:
• if required by law,
• to respond to lawful requests,
• to enforce our rights,
• to protect users, the Platform, or the public.
13.4 Business transfers
If our business is reorganized, sold, merged, or transferred, personal data may be transferred as part of that transaction, subject to applicable law.
We do not sell your personal data.
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14. INTERNATIONAL TRANSFERS
Your data may be processed or stored in countries outside Switzerland or the European Economic Area.
Where this occurs, we take appropriate steps to protect your data, including contractual, organizational, or technical safeguards as required by applicable law.
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15. HOW LONG WE KEEP YOUR DATA
We keep personal data only as long as reasonably necessary for the purposes described in this Privacy Policy.
Unless a longer retention period is required by law or justified by a legitimate need, data submitted through the Platform is retained for a maximum of six (6) months.
We may retain limited data for longer where necessary:
• to comply with legal obligations,
• to establish, exercise, or defend legal claims,
• to maintain security logs,
• to document consent or opt-out status,
• to prevent repeat misuse.
Where possible, we delete, anonymize, or securely de-identify data once it is no longer needed.
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16. DATA SECURITY
We take reasonable technical and organizational measures to protect personal data against unauthorized access, misuse, loss, disclosure, or alteration.
These measures may include:
• access controls,
• encryption in transit and, where appropriate, at rest,
• monitoring,
• limited access to sensitive data,
• vendor controls.
However, no system is completely secure, and we cannot guarantee absolute security.
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17. THIRD-PARTY LINKS AND SERVICES
The Platform may contain links to third-party websites or services.
We are not responsible for the privacy practices of those third parties. You should review their privacy policies before sharing personal data with them.
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18. YOUR RIGHTS
Depending on applicable law, you may have the right to:
• access your personal data,
• request correction of inaccurate data,
• request deletion of data,
• request restriction of processing,
• object to certain processing,
• withdraw consent at any time where processing is based on consent,
• request portability of certain data,
• opt out of AI training and development use where applicable,
• lodge a complaint with a competent data protection authority.
Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.
To exercise your rights, contact: dominic@dermame.online
We may ask you to verify your identity before responding.
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19. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time.
Any updates will be posted on the Platform with the revised effective date. Your continued use of the Platform after an update means you acknowledge the revised Privacy Policy.
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20. CONTACT
For privacy questions, requests, or complaints, contact:
dominic@dermame.online